In addition to the benefits derived from the company standards and practices, the SMS Mobile Advertising Platform™(SMSMAP) Platform also delivers the following: 

Easy implementation - The SMSMAP Platform comes complete with templates and toolkits for rapid implementation, customization and development of alerting capabilities. The company’s customers can minimize their organization’s workload by selecting a hosted solution.

Flexibility – The platform communicates with a wide variety of message delivery platforms from the latest information appliances and game consoles to the most popular instant messaging clients. It also integrates with the application program interfaces (APIs) of existing customer relationship management and messaging applications.

Customized solution – The SMSMAP Platform gives customers a differentiated offering to extend their reach and retain end-users. Alert capabilities are designed based on customer business and user requirements. The platform allows customers to reflect their organization’s look, feel, and brand.

Highly scalable, distributed architecture – The platform’s distributed architecture offers features such as load balancing, failure recovery, and session management to allow n-tier scalability across hardware systems as needed. 

Organizations experience different benefits with the SMSMAP Platform.

Financial Services Providers:

» Leverage existing web and technical infrastructure.

» Enable financial services providers to stay connected to mobile users through a variety of devices thereby augmenting customer service.

» Impetus for mobile transactions.

Internet Portals:

» Breed customer loyalty.

» Drive traffic and ad revenue. 

» Create a consistent user experience across a wide range of content sources.

» Enable a competitive edge by offering differentiated services to end-users.

Carriers:

» Reduce churn and augment customer care.

» Impetus for mobile commerce and transactions. 

» Create a consistent user experience across a wide range of content sources.

Enterprises:

» Enable organizations to stay connected to increasingly mobile users, workforce, suppliers and investors. 

» Improve workflow by delivering time-critical information to users wherever they are.